Interior architecture and branding services for Henkel’s new 55,000 SF North American Beauty Care Hair Professional headquarters, designed to foster creativity through engagement and interaction. The project consolidates several of Henkel’s brands that were originally located across the United States to the new Culver City location. The open office space promotes cross-brand collaboration, with custom environmental graphics to highlight each brand’s distinct identity. The headquarters includes a multi-branded Academy of Hair learning center with full salon capabilities where events and educational training can be hosted to showcase products to customers, social influencers, and professionals. By incorporating the latest workplace strategy innovations and dynamic branded elements, the one-of-a-kind headquarters enables Henkel to remain at the cutting edge of the professional hair care industry. Ware Malcomb has worked on over 25 projects for Henkel since 2008.
Henkel North American Beauty Hair Care Headquarters
By incorporating the latest workplace strategy innovations and dynamic branded elements, the one-of-a-kind headquarters enables Henkel to remain at the cutting edge of the professional hair care industry.
- Culver City, California
Services
- Branding, Corporate Accounts, Interiors
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